Kickstarter storm, no less.
The Roadie 2 is our kind of gadget. Ingenious, innovative, with that why-didn’t-anyone-think-of-this-before simplicity that defines great products.
And yes, it comes to the world from our part of the world, or Lebanon, to be precise.
Band Industries is a music tech startup out of Beirut, with co-founders Bassam Jalgha and Hassane Slaibi. The company first created a buzz with the first iteration of Roadie, a digital tuner that enables you to tune stringed instruments automatically. Their 2013 Kickstarter campaign raised triple its stated goal.
So on to Roadie 2.
The Kickstarter campaign for the product raised over $500,000 in in March 2017, making it the highest earning music accessory on any crowd-funding platform.
So as a musician, why do you need to take the Roadie 2 seriously, very seriously?
For one, it can tune and string almost any string instrument. That includes electric, acoustic, classical, and steel guitars, 7 and 12-string guitars, ukuleles, mandolins and banjos. Use the bass version, and you can tune bass guitars as well.
Not only is it portable, it’s almost too simple. Just place Roadie to the tuning peg, strum the string, and the Roadie 2 gets it perfectly tuned. The device has haptic feedback, meaning when a string is in tune, you get a little shake to move on to the next string.
The Roadie 2 also comes its app, which lets you, among other things store profiles for all of your instruments, create up to 12 custom tunings, and more.
The Roadie 2 is available for pre-order for $129 at www.roadietuner.com.