Dior: La Collection Privée Christian Dior opens in ABC, Dbayeh
June 12, 2015

ABC Dbayeh is now housing a perfumery: Parfum Christian Dior. It was opened to the public, as a regional exclusive and will be flaunting La Collection Privée Christian Dior Counter. Customers will be able to fully absorb the experience of tantalizing their nose buds in the presence of expertly-trained specialists.

Parfum Christian Dior, reputed for its dedication to service and luxury, will be the go-to space for loyal clientele who will be able to make the best pick of 10 of Dior’s signature fragrances. The newly opened fragrance counter will have on display an eclectic mix of ultra-modern designs crossed with textured materials that will awe people who know quality when they smell it. 

From a more nostalgic angle, the perfumery is in many ways a tribute to Dior’s upbringing. The legendary perfume maker was conditioned to understanding smell from a young age. At his family home in Granville, he spent a great deal of his childhood in the vicinity of a floral oasis which eventually became a formative factor in the couturier’s olfactory background.

Eventually, the smell of artistry which had become all too familiar to him embodied his inspiration to become a fashionista-extraordinaire. In 1947, he debuted his first collection alongside which he pioneered his first fragrance, the iconic Miss Dior, marking the beginning of his prolific journey into the world of perfumes as he took on the lifelong commitment to source fragrances.  

by Ghassan Khayyat
Ghassan was tuned into the writing world on a transistor radio-wave of an unbeknownst frequency, once upon a daydream dreary. With a firm belief in Dr. Seussims and all things gadget and gizmo-tronic, he tinkers before he speaks, and chooses his words technologically. He is Editor for T3 Middle East’s Levant English publication and English website, and Associated Editor for the GCC English publication. Reach him at ghassan@t3me.com. 
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