Panasonic led a transition of sorts recently, in terms of how mainstream brands looked at the niche white goods segment. Cue to 2018, and a very varied portfolio of devices at every price point has reflected in a leadership position for Panasonic in the space.
The JU700 steam iron fits aptly into this space, balancing premium performance with a decent price point. The U Series steam iron models include the JU700, U550, U500 and U400, and feature a big ceramic soleplate allowing the user to cover a much wider ironing area in far fewer strokes, while their ergonomically-designed handle and low height assure maximum comfort like never before. The JU700 steam iron also features 27 vents along the U-shape groove for steam distribution, essential for softening the fabric and removing wrinkles. Thanks to its precision tip, these iron models are perfect for reaching the creases in the trickiest areas, making ironing less of a chore. The power shot steam system is a Panasonic innovation that allows large quantities of concentrated steam to penetrate deeply into the fabric so that it never loses its texture. Power shot is also ideal for removing odors caught in hard-to-wash garments, such as knitted items and suits. A micro spray blast feature also adds to efficient ironing, while anti-drip function prevents leakage from the steam holes. The irons’ lifespans are also assured, not only with their heavy-duty design, but with their three-way cleaning system as well. Anti-calc prevents calcium build-up in the water tank, while the self-cleaning button is for releasing excess water in the same compartment for instant and hassle-free maintenance. To top it all off, the power shot aids in removing remaining water and calcium scale completely, preventing steam holes from getting clogged.
The Panasonic JU700 steam iron retails at AED 314 inclusive of VAT.