The world’s largest G-Shock Concept store comes to Dubai!
February 6, 2020
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Casio have opened its new G-Shock retail store in The Dubai Mall Zabeel extension.

And as with all things Dubai, its the world’s largest G-Shock concept store to date. Set across a 150 sqm space, three G-Shock models were revealed, which will be sold exclusively at the Dubai mall store. These include a reinvention of the classic G-SHOCK DW-5000C, which is a favourite in the Middle East region.
The three new models that will be sold exclusively at the new Dubai location are:

MTG-B1000DCM-1A

A new camouflage model from the MTG-B1000 Series of shock-resistant metal and resin watches with Smartphone Link, radio-controlled timekeeping, and solar-powered operation. The metal of this watch is laser engraved with a distinctive camouflage pattern. After a black ion plated (IP) coating is applied to the case and band, the gradations of the camouflage pattern are created by using dot patterns of three different sizes: small, medium, and large. The inside surface of the layer composite band incorporates lightweight, highly wear-resistant fine resin parts for an improved fit. The elegant look of this model is created by a high-transparency sapphire crystal, as well as hour markers and dials that are precision engineered at the CASIO Yamagata Factory.

GMW-B5000TCM-1 and GMW-B5000TB-1

These are the new variations on the full-metal GMW-B5000 incorporate titanium material into their square-face design and inherit plenty of DNA from the original G-Shock DW-5000C.The case, band, bezel, and back cover of this new model is made of lightweight, easy-on-the-wrist titanium. Titanium is notorious as being a material that is difficult to work with, and its application in this model represents a significant achievement.

Commenting at the private viewing of the new 2020 range, Koji Naka, Managing Director of Casio Middle East, said: “The store concept is set to offer a truly immersive experience to Casio fans in UAE and beyond. The Dubai Mall is a fashion hub and well known for attracting shoppers from all over the world and our new store offers a home to those passionate about the brand as well as place for other consumers who are curious about Casio to learn more about our Brands and products.”

Casio’s new 150m² flagship G-Shock Concept store is located in Dubai Mall’s new Zabeel extension on level 6.

by Anil George
Avid follower of all things tech. In between his quest for the ultimate gizmo, Anil fiddles with light meters, collects rare books and feeds his fetish for Jap horror movies. As Managing Editor of T3 Middle East for the GCC, Anil oversees content direction across print and digital. He is a CES 2020 Innovation Awards Judge, reprising his role as an Innovation Awards Judge at CES 2018, CES 2017, 2016. and 2015. Anil is also the Middle East's first Brand Ambassador for Ashdown Engineering. Reach him at: editor@t3me.com.
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