Featuring songs from IMAGINE.
As an industry-first, Dubai Festival City Mall has partnered with Spotify to bring its own music library to the platform. The music library will include songs that are being played during the IMAGINE that plays every day at the mall.
It was said that each IMAGINE show has its own original soundtrack that was made with world-class conductors and orchestras, which prompted some people to ask if the music is available to listen anywhere. “Customers were watching our shows and asking, ‘I can’t seem to find this song on Spotify’, and we realized there was an important opportunity to connect with our customers through the music of the IMAGINE Show,” said Steven Cleaver, Director of Malls Dubai.
The IMAGINE playlist will be available to stream on Spotify, and will also arrive on other streaming platforms soon. IMAGINE plays every night near the Festival Bay of the Dubai Festival City Mall. The show combines lasers, light, fire, and water to show and tell different stories. This technology has already earned IMAGINE two Guinness World Records for the largest water screen projection and the largest permanent projection mapping.
“Our focus at Dubai Festival City Mall has always been creating exceptional experiences for our visitors. The launch of our own music library today is a true manifesto of that promise and demonstrates how we are once again leading the industry,” said Timothy Earnest, Group Director, Al-Futtaim Malls.
The IMAGINE playlist can be accessed here.