ECity is on an expansion roll, with their 10th outlet in the UAE
September 29, 2019

The ECity promise to visitors is slightly different from other brick and mortar outlets. Positioned as the region’s first ‘Technology Convenience Retail’ store, UAE-based ECity has just launched their latest new Bigbox Consumer Electronics Store. Located in Ibn Battuta Mall, the new Bigbox Consumer Electronics Store is one of ECity’s largest consumer electronics outlets at over 2,000 Square metres.

Jaouad Dakir, CEO of ECity, focused on how “the new Bigbox Consumer Electronics Store reflects that our expansion strategy in the country remains on track. In the coming months, we will open more ECity stores in different prime locations across the UAE to reach as many customers as possible and deliver high- quality services and best-in-class customer experience. We are confident that this newly opened establishment will further boost the performance of ECity, whose growth has doubled over the last three years.”

“Ibn Battuta Mall in Dubai is a strategic location for us as the popular shopping center continues to enjoy high footfall yearly. The cosmopolitan city of Dubai, a renowned business hub at the local and regional levels, also provides us with an opportunity to further grow our business and strengthen our presence in the expanding domestic electronics market. We look forward to catering to the needs of our tech-savvy customers who frequent the mall,” he added.

Bigbox Consumer Electronics Store features a wide spectrum right from smart gadgets, audio, video, large and small home appliances, personal care products, gaming and toys, laptops, smartphones, tablets and wearables to cameras.

by Anil George
Avid follower of all things tech. In between his quest for the ultimate gizmo, Anil fiddles with light meters, collects rare books and feeds his fetish for Jap horror movies. As Managing Editor of T3 Middle East for the GCC, Anil oversees content direction across print and digital. He was a CES 2020 Innovation Awards Judge, reprising his role as an Innovation Awards Judge at CES 2018, CES 2017, 2016 and 2015. Anil is also the Middle East's first Brand Ambassador for Ashdown Engineering. Reach him at:
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