Etisalat launches cyberbullying conference through a new awareness campaign
November 21, 2019

The company also held its first cyberbullying awareness conference.

Etisalat has just held the first cyberbullying conference today that aims to highlight the various issues facing children online. The conference also showed how children and parents can help deal with cyberbullying by creating awareness about the issue.

Held in partnership with the Ministry of Education at Etisalat Academy in Dubai, the one-day event was held under the patronage of H.H. Sheikha Fatima Bint Mubarak, Chairwoman of the General Women’s Union, President of the Supreme Council for Motherhood and Childhood and Supreme Chairwoman of the Family Development Foundation.

The Cyberbullying Awareness Conference included a panel of experts in child education and internet security. The main participants in the conference include Dr. Amna Al Dahak Al Shamsi, Assistant Undersecretary for Welfare and Activities sector from the Ministry of Education and Abdul Aziz Al Zarooni, Chairman of the Working Group on Child Online Protection initiative of ITU (International Telecommunications Union) and Information Security Engineer at TRA.

The conference was also part of the third annual ‘National Bullying Prevention Week’ activities. Senior executives from Etisalat also conducted various demonstrations for parents on a new chatbot powered by AI. This allowed parents to experience scenarios that most children face online in a bid to make them more aware of such scenarios.

Dr. Amna Al Dahak Al Shamsi, Assistant Undersecretary for Welfare and Activities sector from the Ministry of Education said: “We are delighted to have partnered with Etisalat to be part of this conference, which is line with UAE leadership’s directions to protect the children and youth with advanced educational, health and social welfare platforms to ensure their safety and wellbeing. 

 “This will be done with the development and implementation of specialized awareness programs aimed at schools, parents and the community to provide adequate protection to children from bullying and cyberbullying. The ultimate objective is to ensure that the next generation who represent the nation’s human capital will grow to be aware and are fully equipped to manage any kind of challenges in the internet world. I am thankful to Etisalat to make the best use of technology by launching the cyberbully chatbot that will ease the life of parents and children.”

Dr. Ahmed Bin Ali, Group Senior Vice President, Corporate Communications, Etisalat said: “Etisalat is honored to hold the first cyberbullying conference under the patronage of our ‘Mother of the Nation’ H.H. Sheikha Fatima Bint Mubarak in partnership with the Ministry of Education. With the launch of our countrywide campaign, we are looking forward to working with the community by empowering them with technology and tools that will increase awareness on this relevant topic and help parents and children to understand the consequences. The chatbot ‘Bully Bot’ will go a long way in providing adequate information on how to deal with the issues and protecting our children as well.”

You can try out the chatbot on Facebook Messenger through this link:

by Victor Philip Ortiz
Tech Enthusiast and Movie Buff. Passionate for all things tech - you’ll normally find him tinkering with the latest gadgets and computer peripherals. He is an avid collector of Blu-ray discs and occasionally plays on his Xbox.
Read More