For the 11 Series launch, Xiaomi lights up Dubai Frame

September 16, 2021

Gone are the days of heavy and expensive movie-making equipment, proclaims  Xiaomi! The brand lit up Dubai Frame with a spectacular drone show to introduce the creator-focused Xiaomi 11 smartphones. The Xiaomi 11 family of devices includes the Xiaomi 11T, the flagship Xiaomi 11T Pro and the Xiaomi 11 Lite 5G NE.

The flagship Xiaomi 11T Pro is positioned as the ultimate flagship for cinemagic filmmaking and phenomenal performance. The Xiaomi 11T Pro is also the brand’s first smartphone to launch globally with the company’s proprietary 120W Xiaomi HyperCharge technology. The industry-leading technology will enable a 100% charge in just 17 minutes.

It also features the Qualcomm Snapdragon 888 mobile platform, delivering the power needed to propel a plethora of AI features; a powerful triple camera set up with a pro-grade 108MP wide angle, 2x telemacro, and a 120° ultra-wide angle lens; impressive computational filmography capabilities with one-click AI Cinema modes, 8K recording and HDR10+, allowing users to capture footage with the same smart ISO technology found in digital cameras; durable and responsive DisplayMate A+ rated 6.67’’ FHD+ 120Hz AMOLED that is equipped with TrueColor, Dolby Vision,  and HDR10+; a number of eye care functions to protect users from eye strain, such as True Display which automatically adjusts the color temperature according to the surrounding conditions as well as Reading Mode 3.0; and dual speakers with SOUND BY Harman Kardon.

Watch this space for details on price and retail availability in the UAE of the Xiaomi 11 Series, including the Xiaomi 11T, the Xiaomi 11T Pro and the Xiaomi 11 Lite 5G NE.

by Anil George
Avid follower of all things tech. In between his quest for the ultimate gizmo, Anil fiddles with light meters, collects rare books and feeds his fetish for Jap horror movies. As Managing Editor of T3 Middle East for the GCC, Anil oversees content direction across print and digital. He was a CES 2020 Innovation Awards Judge, reprising his role as an Innovation Awards Judge at CES 2018, CES 2017, 2016 and 2015. Anil is also the Middle East's first Brand Ambassador for Ashdown Engineering. Reach him at: editor@t3me.com.