Combining heritage with prestige and purpose, the Patrol has earned its iconic status by becoming an integral part of the lives of Gulf nationals and expatriates alike. Since its entry to the region in 1956, the Patrol has formed an endearing bond with the people of the Middle East by proving its capability to conquer the harshest of terrains in sheer luxury and comfort.
Nissan are now celebrating 70 years of the beloved Patrol, and they celebrated in style at Expo 2020, announcing the 2022 Patrol 70th Anniversary model. Dubai also had a special guest in Ashwani Gupta, Chief Operating Officer at Nissan Motor Company, who commenced the celebrations with a keynote address.
More luxurious and connected than ever before, the 2022 Patrol 70th Anniversary model sports a host of design and technological upgrades, and carries a distinctive badge on the fender, marking this achievement. A new V-Motion grille, redesigned bumpers, and new 20-inch machine cut alloy wheels differentiate the exclusive Patrol from its predecessors, as do the new burgundy interiors and redesigned center console. An all-new 12.3-inch infotainment display along with upgraded wireless Apple CarPlay and Android Auto connectivity elevates the experience.
The Nissan celebration event also saw the regional premiere of the all-new 2022 Pathfinder which has been redesigned from the ground-up, making a bold statement and offering drivers a long heritage of rugged capability and an innovative take on practicality, safety, advanced connectivity, and purpose.
Thierry Sabbagh, Managing Director at Nissan Middle East, said: “For decades, Nissan’s extensive SUV line-up has deepened our connection to the region, each model expertly catering to the evolving needs of our customers and enriching their lives. Today we make history as two of our beloved nameplates take center stage at Expo 2020 Dubai, celebrating our heritage in the region and looking forward to the future. Serving as a beacon for the next 70 years, the 2022 Patrol continues to offer our customers regal luxury and connectivity, while the all-new Pathfinder boasts ruggedness and advance tech in equal measure. We look forward to seeing both models play an important role as we continue our success story in the Middle East, with the support of our trusted partners, local stakeholders, and valuable customers.”
The grand dome of the Al Wasl Plaza was illuminated with display projections for the immersive show, served as the perfect backdrop to narrate Nissan’s story across the past, present, and future. The event was another key moment for Nissan as the Official Automotive Partner for Expo 2020 Dubai. In addition to several digital engagements and tailored content developed specifically for the exhibition on the Nissan NEXT website, Nissan is powering Expo 2020 Dubai with more than 600 vehicles, showcasing the brand’s latest technology and innovation.