Campaign aims to help children create their own stories.
HP has just launched a new initiative today will help reinvent family storytelling in the country. Called the Mini Big Books Campaign, takes place between January 18 – 27 at Mirdiff City Center.
The campaign aims to give children the opportunity to create their own personalized storybooks and read them together with their parents. Families can choose the stories, customize it any way they want, and then use HP printers to print the storybooks. In this campaign, the HP DeskJet Ink Advantage 3785 All-in-One (AiO) printer is being used as the primary printer.
Families can also visit the website www.minibigbooks.com and upload images and select from 10 available stories. This will let children be the hero of their own personalized story.
If you visit the HP stand during Mini Big Books Campaign, you also have the chance to take images and print using the HP Sprocket and HP Sprocket Plus portable photo printers.
Stephane Rogier, Head of the Print Business Unit at HP Inc. said “We are extremely excited to be launching the Mini Big Books campaign in the UAE, which encourages children to read more often by allowing them to customise their favourite stories. HP is providing 10 beautifully crafted stories that will place your child in a range of exciting adventures, from managing their first day at school to saving the polar ice caps! In a world full of amazing stories, every child wants to be a hero, and we wanted to help make their wishes come true as they share their tales with their parents.”
HP’s Mini Big Books Campaign is currently being held at Mirdiff City Center (near VOX Cinemas) and will run until January 27th, 2018.