Executive Appointments: Osama Sherif, BMW Middle East

August 25, 2021

BMW Group Middle East has announced the appointment of Osama Sherif as its new Head of Corporate Communications with effect from 1st of September 2021.
Based at the Regional Office in Dubai, Sherif will be responsible for overseeing all BMW Group’s communication brands, ensuring external and internal audiences are engaged via a range of content across multiple platforms. He succeeds Silke Brigl, who will be taking on a role as the General Manager of UK Plants Communications at BMW Group UK.
He joins the organisation following an eight-year career in communications at leading agencies, where he managed several automotive brands, including BMW Group Middle East, as well as overseeing accounts for several technology brands.
His previous role was Senior Manager of Consumer Communications at Talabat Middle East – a company part of the Berlin-based Delivery Hero SE.

by Anil George
Avid follower of all things tech. In between his quest for the ultimate gizmo, Anil fiddles with light meters, collects rare books and feeds his fetish for Jap horror movies. As Managing Editor of T3 Middle East for the GCC, Anil oversees content direction across print and digital. He was a CES 2020 Innovation Awards Judge, reprising his role as an Innovation Awards Judge at CES 2018, CES 2017, 2016 and 2015. Anil is also the Middle East's first Brand Ambassador for Ashdown Engineering. Reach him at: editor@t3me.com.