Etisalat has been ranked as the world’s strongest telecom brand, the first in the MEA region to achieve this milestone recognition, by Brand Finance.
With a telecom portfolio of well over US$ 12.5 billion, Etisalat not only retained its AAA brand rating but also its position in MEA as the strongest brand across all categories and the most valuable brand portfolio . These accolades underline the UAE’s leadership position globally in its cutting-edge telecom infrastructure and strategic advances in digital transformation.
Brand Finance also named Eng. Hatem Dowidar to the Elite List of Brand Guardians globally, jumping 4 places compared to last year’s ranking. Eng. Hatem Dowidar joined Etisalat in September 2015 and assumed the role of Group CEO in 2020. He stewarded the company’s growth through the fast-changing telecom and technology landscape following the COVID-19 pandemic.