The company has started testing the feature in six countries.
We reported earlier that Instagram is testing a way to hide likes on the news feed so you can focus more on the images being shared instead of the likes your post is getting. After a few months, it looks like Instagram has now started rolling out the feature starting with users in Ireland, Italy, Japan, Brazil, Australia, and New Zealand.
You can still see how many likes your posts get, but that’s limited only to you. On another’s feed, however, those numbers will no longer be visible. “Your followers focus on the photos and videos you share, not how many likes they get,” the company said in a statement.
The new change will certainly get the ire of some users, who usually rely on likes to get engagement. But if you look at it, Instagram’s intentions seem genuine and this, in my opinion, is a good move.
I still wish they’d bring back chronological timelines though.
What do you think about Instagram hiding the likes on posts? Tell us your thoughts in the comments below!