Going the Apple route.
A report from 9to5Google said that the upcoming Pixel 6 smartphone from Google could sport the company’s first silicon, in a shift that would put it in the same position as Apple who currently makes its own chips for its line of smartphones, tablets, and notebooks.
Codenamed ‘GS101’ Whitechapel, the chip has been in development for a while and was supposedly teased by Google CEO Sundar Pichai during an earnings call last year. It was noted that the new processor will be powering Google’s future hardware releases, which include the Pixel 6 and upcoming Chromebook devices.
Reports also confirmed that Google is working with Samsung to develop the GS101 Whitechapel. Samsung is no stranger to chip-making, as its current Exynos processors are currently running on the international variants of its Galaxy smartphone devices.
Much like how Apple can effectively optimize hardware and software, Google could utilize Android to work more seamlessly and efficiently with its own hardware. This could result in a dramatic increase in performance without impact on battery life – a feature that is long requested by Android users.
This could also mean that Google might soon ditch Qualcomm for its Snapdragon CPUs that have been a part of the Pixel line since its inception. Google has remained quiet about the rumors, so we may have to wait and see what the company has in store for us in the next couple of months.