Oppo partners with UAE influencers to launch Find More campaign
August 5, 2020
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Oppo has partnered with three Find More Explorers – award-winning content creator, YouTuber and online personality EMKWAN, Nayla al-Kaaja, the first female film director-producer in the UAE and renowned photographer Jumanah Jolie – to create a video series aimed at inspiring the people of the UAE to continue pushing their boundaries of creativity, deliver content that reflects their creative potential, and essentially strive for more.

The Find series signifies the spirit of exploration and with the unique Find More campaign, Oppo aims to inspire and empower people with explorer stories to tell to find their own X factor and take a step further to push to their full potential.

The Find More campaign has been launched across the world, with global Oppo Explorers including British actor Eddie Redmayne. The actor’s deep devotion to the performing art and courage to explore more echoes with OPPO’s relentless pursuit of the perfect synergy of innovation. For the UAE, OPPO wanted to work with local talent who embodied the essence of the campaign, who constantly create new possibilities for themselves and strive to achieve more.

Ivan Wu, UAE Country Manager commented, “The MENA region is a market full of opportunities for people who dare to dream, explore and view things from a new perspective, The Find More campaign brings this ethos to life through three of the region’s most prolific content creators. We believe the campaign truly embodies what OPPO stands for as a brand, so it was important for us that the campaign reflected the local talent of the UAE. We equipped our explorers with the best OPPO technology so we could inspire them to create beautiful content and we’re excited to reveal their experiences.”

by Anil George
Avid follower of all things tech. In between his quest for the ultimate gizmo, Anil fiddles with light meters, collects rare books and feeds his fetish for Jap horror movies. As Managing Editor of T3 Middle East for the GCC, Anil oversees content direction across print and digital. He was a CES 2020 Innovation Awards Judge, reprising his role as an Innovation Awards Judge at CES 2018, CES 2017, 2016 and 2015. Anil is also the Middle East's first Brand Ambassador for Ashdown Engineering. Reach him at: editor@t3me.com.
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