Send a Tweet that will disappear after 24 hours.
Hoping to ride on the same ‘stories’ trend popularized by Snapchat, Facebook, and Instagram, Twitter is introducing Fleets, which is a new way to send Tweets that disappear after 24 hours.
Twitter said that the concept of Fleets was introduced when some users felt like sending Tweets ‘feels so public and permanent’. “To help people feel more comfortable, we’ve been working on a lower pressure way for people to talk about what’s happening,” the company said in a blog post.
That thing you didn’t Tweet but wanted to but didn’t but got so close but then were like nah.
We have a place for that now—Fleets!
Rolling out to everyone starting today. pic.twitter.com/auQAHXZMfH
— Twitter (@Twitter) November 17, 2020
Fleets, as Twitter describes it, are for your momentary thoughts. Its aim is to help start conversations that don’t need to be part of your Twitter archive. Twitter said that early tests for Fleets revealed more engagement for users who are now more comfortable in joining the conversation.
Fleets can be sent as text, reactions to Tweets, photos, or videos. Just like Instagram and Snapchat Stories, you have the option to write text on different backgrounds. Privacy options are also applied, meaning that followers who can see your full profile will be able to see your Fleets. Users can also reply directly to your Fleets, which will be sent through Direct Messages.
While Twitter’s intentions for launching Fleets seem genuine, many see this as a tool for some users to abuse the feature, considering the Fleets disappear after 24 hours. We have to wait and see how Fleets will be utilized by the Twitter crowd – whether it’s good or bad.
Fleets is now rolling out to all Twitter users globally.