Not that it’s a bad thing.
Xiaomi is company you may have never heard of, but they were the ones that produced China’s best-selling Android smartphone, something even Samsung can’t match.
In a media event held yesterday the company unveiled its latest Android flagship, the Mi 4. Not to be outdone with latest smartphones in the market, they have also filled the Xiaomi Mi 4 with the latest (and greatest) specifications.
Powered by a Qualcomm Snapdragon 801 processor with 3 GB of RAM, the Xiaomi Mi 4 will be powered by the company’s customized version of Android, which includes localized apps made for the region. It has a rather impressive 13 megapixel camera along with an 8 megapixel front facing one, making it an ideal camera for selfies – and marvel at those images with the 5-inch full HD screen.
The stainless steel design clearly emulates the iPhone but the company says that the design is more sophisticated. This puts the smartphone on a more premium category and not just some entry level smartphone made for the masses.
Price-wise though, the Xiaomi Mi 4 comes in at about $324, which pits it against the Nexus 5 that comes in a similar price point. It will initially launch in China this month, albeit in limited quantities.