TikTok is trialling a new vanishing clips feature similar to functions on Snapchat, Facebook and Instagram. TikTok Stories will allow users to see content posted by accounts they follow for 24 hours before they are deleted. This feature by TikTok, which is owned by China’s ByteDance, comes as WhatsApp rolls out a feature for users to post photos or videos that vanish after they are seen. Interestingly, just this week Twitter shut down its Fleets disappearing stories feature.
The feature was highlighted by social media consultant Matt Navarra, who shared screenshots of TikTok Stories on Twitter.