First Look: Apple AirTag

April 27, 2021

Apple’s new accessory is here.

AirTag is finally here after months of leaked images and rumours. The new accessory was announced as part of the company’s Spring Loaded event that also saw the announcement of the iMacs and iPad Pros. Aimed as a competitor to location-tracking devices from Tile and Chipolo, AirTag is a small device that you put with your keys, inside your bag or luggage, or basically anything that you don’t want to lose.

The 129 AED gadget comes in a small circular structure with white plastic on the front and a shiny metallic material on the other side that bears the Apple logo. Similar to how you pair other Apple accessories like AirPods, a notification instantly pop-ups when AirTag is placed near an iPhone. From there it will tie the device to your Apple ID along with information that you can provide just in case it gets lost.

AirTag is integrated with iOS, meaning that it utilizes the ‘Find My’ network to easily locate it, which you can do through the app. It uses Bluetooth LE as its primary connection and in case it’s out of range, it is able to talk to other smartphones and use their existing connections to determine its precise location.

Of course, privacy is still a priority with AirTag. Even if uses other iPhones for location, information shared between the devices is always encrypted. This means that there is no way you to know which iPhone has detected your AirTag or vice versa. Considering the number of iPhones around the world, there’s a good chance that you will get more reliable tracking information with AirTag.


The Find My app will also let you play sounds on AirTag to easily locate it, as well as marking it as lost. When an AirTag is marked as lost, other iPhones (and Android devices with NFC) can find it and see the information you’ve provided when pairing AirTag.

What’s more, if you own an iPhone 11/iPhone 12 with the U1 Ultra Wideband chip, you can take advantage of Precision Finding, where it accurately point to where exactly AirTag is located. It’s actually fun to use since it combines haptic feedback and even AR to emulate some sort of treasure hunt when looking for an AirTag.

I’ve mostly played around AirTag just around my area and I would probably get the full potential of this tiny device when I travel – which isn’t exactly an option at the moment. Still, AirTag is an accessory that should definitely be tried out by any Apple user.

Speaking of accessories, Apple also debuts a bunch of cases and holders for AirTag – an accessory for the accessory so to speak. This includes keychains, loop chains, and the like and yes, there’s also a leather accessory released by Hermes that costs a lot more than AirTag itself.

Apple says you’re getting around a year of battery life on AirTag and just in case the battery runs out (you can check the battery status on the Find My app as well), it only uses CR2032 coin batteries that are easily replaceable.

Overall, AirTag is a neat little accessory to help track and locate your things. While there are other less expensive options, AirTag’s tight integration into iOS and the Find My network makes it a better choice.

Releasing this Friday, AirTag retails for 129 AED each, with a 4-pack version available for 439 AED. 

by Victor Philip Ortiz
Tech Enthusiast and Movie Buff. When he’s not busy playing with the latest games, Victor usually spends his time collecting Blu-rays and building his own movie library. As the Online Editor for T3 Middle East, he develops and writes content for which includes reviews, features, and videos in addition to managing its social media and web content.